diff --git a/Makefile b/Makefile
index 7d29427..f530598 100644
--- a/Makefile
+++ b/Makefile
@@ -34,7 +34,7 @@ build:
 		--label org.opencontainers.image.title="${TITLE}" \
 		--label org.opencontainers.image.description="${DESC}" \
 		--label org.opencontainers.image.created="$(shell TZ=UTC date --iso-8601=ns)" \
-		--label org.opencontainers.image.url="https://${REPO}/-/packages/container/${IMAGENAME}/v${VERSION}" \
+		--label org.opencontainers.image.url="https://${REPO}/-/packages/container/${IMAGENAME}/${VERSION}" \
 		--label org.opencontainers.image.version="${VERSION}" \
 		--label org.opencontainers.image.vendor="Jonas Forsberg" \
 		--tag ${REPO}/${IMAGENAME}:$(VERSION) \